Created industry overviews, including SWOT analysis, STEEP analysis, sales and sales forecasts, competitor review, material, design and trends on products including bath fixtures, garage organizer, kitchen cabinets, outdoor furniture, storage sheds, wall and ceiling panels and windows for a variety of manufacturers so they could assess the viability of those markets.
Researched the carbon-fiber acoustic guitar market in the United States to identify the top manufacturers, market trends, subject matter experts, and Americans perception of flamenco music for an advertising agency in Spain who wanted to understand the market potential and how to position the product in the U.S. market.