Information Audits, Primary 
 Interviews, and Surveys

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Conducted media coverage audits of key press releases in the United States and Europe on new drug launches and key opinion leaders (KOL).



Researched and wrote profiles on an international pharmaceutical company’s competitors that included clinical trials; patient assistance programs; professional, policy and patient outreach; and funding.



Conducted secondary research on scores of non-profit organizations that could have a vested interest in a pharmaceutical company’s drug(s) getting approved and brought to market. The profiles included the non-profit organizations’ mission, key staff, board of directors, legislative involvement, grassroots initiatives, financial data and current funding.



Researched and compiled competitive overviews, as well as potential partners and key influencers on drugs relating to a variety of disease states including anaphylaxis, atrial fibrillation, diabetes, deep vein thrombosis, erectile dysfunction, infertility, pediatric cancer, and primary biliary cirrhosis.




Agriculture and Farming
Interviewed 50 crop farmers across the United States to get their feedback on a precision agriculture system that the client was preparing to launch and documented the findings.
Communication and Technology
Conducted win/loss analysis interviews for a national information-technology products manufacturer
Surveys Durable Goods
Developed and executed a voice of the customer (VOC) survey for a national hardware distributor that wanted to understand customers’ perceptions of its brand, sales team and marketing efforts. The project included designing the survey instrument; conducting and transcr...
Manufacturing and Industry
For a national defense contractor, contacted and interviewed dozens of subject matter experts, former and current employees, and other stakeholders regarding a competitor’s technical expertise, capacity, and capability to fulfill a Department of Defense multimillion-dollar RFP